National Pulled Pork Day

National Pulled Pork Day

Push and Sonny's BBQ set out to launch the first ever National Pulled Pork Day on October 12th, 2016 with the the creation of the Worlds Largest Pulled Pork Sandwich.

I led on social strategy, execution and reporting to generate optimal buzz around this campaign.

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Sonny’s BBQ saw over 87K people talking about National Pulled Pork day on Facebook—Receiving over 970.5K interactions across all channels.

Sonny’s BBQ saw over 87K people talking about National Pulled Pork day on Facebook—Receiving over 970.5K interactions across all channels.

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